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Your best ideas deserve better moves.
Every great idea starts like learning to dance.
Everyone is a beginner.
Big Idea Tango helps your company find its rhythm.
THE PROBLEM
IDEA
Most organizations aren't stuck because they lack ideas.
They're stuck because their best ideas never make it to the room that matters. They die in translation. They get talked over. They're heard wrong. Or not heard at all. Meanwhile, the people closest to the problem — the ones with the actual insight — are watching their ideas disappear into a void of bad meetings with no one taking the lead.
And it's exactly what Big Idea Tango is built to solve.
LAURA M. NOZICKA
STRATEGY · FACILITATION · SPEAKING
BIG
Talk it out. Shake it up. Make it real!
THE DANCE LESSON
The Lead
Someone has to take the floor. Commit to a direction. Hold it long enough for the idea to emerge.
The Follow
Real listening isn't passive. It's the hardest skill in any room — and the one most organizations have stopped practicing.
The Pause
That split second between steps where everything hangs in the air. Most organizations rush past it. The best ones learn to live there.
The Move
Not a deck. Not a report. An organization that actually goes somewhere together.
THE METHOD
The tango isn't just a dance.
It's a discipline.
I'm a strategist, a facilitator, and a competitive ballroom dancer. Those three things are not as different as they sound.
Every tango requires two things: someone willing to lead and someone willing to actually listen. Most organizations have plenty of the first. I specialize in the second. Ready to find your next big move? Let's dance.
TANGO
YOUR DANCE PARTNER

Laura M. Nozicka, MBA
I've spent 30 years in marketing and branding, strategy, and qualitative market research and insights learning one thing: what people say and what they mean are almost never the same thing. Most organizations are drowning in data and starving for that distinction.
I built Big Idea Tango because I kept watching the same thing happen — brilliant teams with real insight, and no framework for making that insight move to where it needed to go. The path is never straight. Neither are the best conversations or the best strategies.
I'm also a competitive ballroom dancer — which turns out to be the best possible training for knowing when to lead, when to follow and when to get out of the way to let something extraordinary happen.
Ready to tango?
Keynotes, strategy sessions, and facilitation for organizations done with
dull, boring and endless meetings.
Chicago-based | Available for national and virtual engagements